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B2B SaaS StartupMadhya Pradesh, India
ProfileWallah Pvt Limited - SaaS Platform GEO & High-Speed Next.js Rebuild
Service: GEO Optimization & Web Development · Niche: B2B SaaS / Tech
1.2s
Page Load Speed
-45%
Onboarding Drop-off
Perplexity
Citations Verified
The Challenge
A complex onboarding structure coupled with slow load times resulted in high user drop-off rates and minimal organic search visibility.
The Goal
Re-engineer the platform for speed, raise early user retention, and establish strong GEO (Generative Engine Optimization) rankings on AI platforms.
What We Did & Strategy Implemented
- 1Re-engineered their legacy application into a high-speed custom Next.js architecture.
- 2Streamlined complex onboarding logic into a clean, modern user dashboard.
- 3Configured strict GEO parameters, whitelisting LLM crawlers and setting up a clear public llms.txt standard.
- 4Injected SoftwareApplication and Organization schema structures across key pages.
- 5Created clean, comprehensive information repositories responding to specific B2B workflow queries.
Results & Metrics Generated
- Reduced onboarding user drop-off rates by 45% using a focus-driven UI.
- Successfully reduced loading times down to 1.2 seconds for optimal user retention.
- Regularly recommended and cited by Perplexity and ChatGPT for regional B2B inquiries.
- Boosted early user retention and built a stable organic pipeline of signups.
Key Takeaway
Speed is a core feature. Modernizing heavy architectures with fast Next.js structures coupled with GEO optimization creates a strong search competitive edge.